Recruiters and hiring managers spend an average of six to seven seconds<\/a> scanning a resume. The specific time may vary, depending on the company and the number of applicants, but you can assume it\u2019ll be a very narrow window of opportunity. So to get taken seriously as a digital marketer<\/a>, you need to make sure your resume stands out from the rest. Let\u2019s break down how you can do that. <\/p>\n\n\n\n There\u2019s a lot of information you might want to include in your resume, but you should use only the information that\u2019s useful to the company where you\u2019re applying.<\/p>\n\n\n\n Your resume should contain your full name and contact information, including your phone number, e-mail address, and any relevant social media platforms that you want to showcase. Including your own social media accounts is especially important if you\u2019re applying for a social media marketer position. <\/p>\n\n\n\n It can be helpful to add your website link to the resume if you have a professional site. Especially if you\u2019re a creator<\/a>, recruiters want to see your portfolio, so they can get a sense of what your work looks like. <\/p>\n\n\n\n Your education should be one of the first things on your resume, especially if you\u2019ve completed a marketing degree, bootcamp, or certificate<\/a>. <\/p>\n\n\n\n You should add the most relevant education information to your resume. Be careful to avoid unnecessary details\u2014this section needs to be relatively short. Add only the information that will be relevant to the recruiter like the school, your degree and specific area of study, and any noteworthy honors or awards.<\/p>\n\n\n\n If you\u2019re nervous about recruiters ruling you out because you don\u2019t have a formal marketing degree, then consider taking an online course in digital marketing<\/a>.<\/p>\n\n\n\n\n\n\n Skills are critical to highlight on your resume, especially if you have a marketing specialty\u2014email marketing or search engine optimization (SEO)<\/a>, for example. <\/p>\n\n\n\n Tailor your skills section to the specific role that you\u2019re applying for. So if you\u2019re after an email marketing position, don\u2019t list your SEO skills first. Here are a few more examples of digital marketing skills<\/a> you can list on your resume:<\/p>\n\n\n\n Showcasing your professional experience is as important as listing key skills on your resume. If you have a lot of digital marketing experience in your career, place the strongest focus on the previous roles that are relevant to the job you\u2019re seeking (for example, a video editing or graphic design position). Mention your roles and responsibilities in each organization, along with your start and end dates.<\/p>\n\n\n\n If you\u2019re an entry-level digital marketer<\/a>, you can add information about any internships and projects you worked on. This can be a great way to show an employer that you have applicable experience in a professional setting.<\/p>\n\n\n\n Whatever level the specific job is, a recruiter will want to see that you have previous relevant experience to make sure you would fit the role and the organization\u2019s marketing department.<\/p>\n\n\n\n Mentioning key performance indicators (KPIs) and metrics on your resume can be an effective way to demonstrate your value. It gives the employer an idea about your potential and how you can make a positive impact on their organization. A sentence like \u201cI helped Company X increase traffic by more than 50% in five days using proper SEO\u201d will be much more effective than \u201cI worked at Company X and helped with SEO.\u201d <\/p>\n\n\n\n The more detailed metrics you provide about successful marketing campaigns, the more recruiters will trust your ability to contribute to their business. A digital marketing resume without KPIs or metrics is a lot less likely to leave an impression\u2014and you\u2019ll need to stand out from the crowd any way you can.<\/p>\n\n\n\n While awards and recognitions aren\u2019t required for a digital marketing resume, it might prove useful to add information about any honors you\u2019ve achieved, whether you earned them in an academic or professional setting. This indicates exceptional performance to an employer.<\/p>\n\n\n\n Now, let\u2019s look at examples of some digital marketing resumes that reflect different experience levels.<\/p>\n\n\n\n If you\u2019re an entry-level digital marketer, you won\u2019t have a lot of professional experience to highlight. In this case, you can add information about your projects and metrics from any internships or similar experiences. <\/p>\n\n\n\n The above digital marketing resume sample works well because it\u2019s succinct, but still shows that this applicant has some relevant internship experience. It also demonstrates that they\u2019re diligent and capable of handling responsibility by showcasing their strong academic performance and listing numerous activities and volunteer projects.<\/p>\n\n\n\n This is another example of an entry-level digital marketing resume. It uses a different type of layout, but emphasizes the candidate’s work-related experience in the field by showcasing a digital marketing internship and offering metrics to demonstrate their skills.<\/p>\n\n\n\n As with the first example, this resume includes the candidate’s skills, projects, and education information, including a list of specific courses that relate to the marketing world. Again, it\u2019s just one page, it\u2019s compact, and it displays information without any friction.<\/p>\n\n\n\n As a digital marketer seeking an entry-level role, you\u2019ll want to list all your work experiences, from freelancing to internships, to demonstrate your hands-on experience. You can also list your personal projects if you don\u2019t have any prior work experience.<\/p>\n\n\n\n As a senior-level digital marketer, you\u2019ll have a lot more professional experience to feature on your resume. Remember, focus primarily on past roles that are most relevant to the job you\u2019re applying for.<\/p>\n\n\n\n This is a good example of a senior-level digital marketing resume because it provides relevant metrics. This helps hiring managers envision what it would be like to work with you. Providing proven KPIs will help you stand out because it establishes that you value results and you\u2019re capable of achieving them.<\/p>\n\n\n\n If you\u2019re a senior-level digital marketer, you don\u2019t need to worry about showing every detail of your educational background. Your previous job experience will be far more valuable. You can still include your education information, but only the basics are necessary (as shown on the right side of the example above).<\/p>\n\n\n\n The resume is designed so that it\u2019s easy to read. Color is used to help different elements stand out\u2014the company names are in yellow so that recruiters can easily spot them.<\/p>\n\n\n\n This is another good example of a senior-level digital marketing resume. The employment section takes up the most real estate here, because if you\u2019re a senior-level professional, recruiters pay more attention to your past work experience. In this example, notice the bullet points following each previous job indicating exactly what the digital marketing professional has worked on and what they achieved. And as this resume does, make sure that you list your most relevant skills to illustrate your value. <\/p>\n\n\n\n Here are three more examples of digital marketing resumes that you can use for ideas and inspiration. <\/p>\n\n\n\n This resume is clean and uncomplicated, and it displays all the necessary information on a single page. This example is distinct because of the name in the resume header with the minimal box design. This approach can be useful because it makes you stand out easily.<\/p>\n\n\n\n This example also has a minimal design that looks attractive and is easy to read. All the headings are highlighted with black boxes, which can help hiring managers scan through your resume.<\/p>\n\n\n\n The layout of this resume isn\u2019t fancy, but all the information is displayed in a very straightforward, easy-to-read design that helps a recruiter scan through different sections easily.<\/p>\n\n\n\n You can make your resume stand out by incorporating a design that\u2019s eye-catching but not irritating. Definitely include any relevant awards or recognitions. It can also help to host your resume online to make it conveniently accessible.<\/p>\n\n\n\n Here are a few other tips to help you stand out from the crowd:<\/p>\n\n\n\n List your most recent and relevant work experience first, then work your way backward. Recruiters are more interested in your most recent position, not your first. <\/p>\n\n\n\n If you catch the attention of the recruiter by using an eye-catching, convincing summary, chances are that they\u2019ll read your resume completely and you might have a greater chance of getting hired.<\/p>\n\n\n\n When listing what you did in a previous job, try describing your specific experiences through the STAR method (Situation, Task, Action, Result). Describe the situation you helped solve and what tasks needed to be done. Explain the specific actions you took to complete those tasks. Finally, describe the result of your efforts and how your work helped the organization.<\/p>\n\n\n\n By mentioning professional and personal projects, you can show your employer specific examples of what you\u2019ve accomplished in the digital marketing industry and help demonstrate the potential value you bring.<\/p>\n\n\n\n This shows a prospective employer that you\u2019ve diligently worked at expanding your related skills and helps establish you as a \u200b\u200bdigital marketing expert.<\/p>\n\n\n\n While certain elements will help your resume stand out, it\u2019s also important to avoid these common pitfalls.<\/p>\n\n\n\n Be careful not to overdesign your resume. It should be clean and readable, simple but striking. The recruiter should be able to follow and understand your resume easily.<\/p>\n\n\n\n Resist the temptation to rate your skills. Hiring managers might not be familiar with the rating system you used, and the applicant tracking systems that companies commonly use to vet resumes may not be able to read your ratings\u2014especially if they\u2019re presented in a graphic format.<\/p>\n\n\n\n You should avoid mentioning previous jobs that aren\u2019t applicable to the position you\u2019re applying for. Recruiters are primarily concerned about the experience that\u2019s related to the digital marketing role they\u2019re trying to fill. Mentioning unrelated experiences will crowd out what\u2019s relevant.<\/p>\n\n\n\n The resume below, for example, lists gaming experience\u2014which isn\u2019t a relevant skill for the desired position.<\/p>\n\n\n\n If you have a job gap, you should always mention the reason behind it on your resume. A job gap can be a significant barrier when it comes to landing a job. It indicates that you aren\u2019t up to date with the latest developments in the field and haven\u2019t always been steadily employed. If you have a genuine reason for the gap, acknowledge it on your resume and be prepared to explain it in a job interview.<\/p>\n\n\n\n Always be truthful about your experience on your resume. Companies often perform reference checks and confirm if you worked at an organization or if you have the skills mentioned on your resume. If any of the information doesn\u2019t match, it will make the recruiter suspicious and likely create a poor impression that ultimately won\u2019t help you in getting hired.<\/p>\n\n\n\n You can find a wide range of digital marketing resume examples and templates on numerous websites. ResumeViking.com<\/a> (partially paid) and Kickresume<\/a> (free PDFs) are two well-known options.<\/p>\n\n\n\n In addition to templates and other resume-building tools, Kickresume includes real examples like this one:<\/p>\n\n\n\nDigital Marketing Resume Format: What To Include<\/h2>\n\n\n\n
Name and Contact Information<\/h3>\n\n\n\n
Education<\/h3>\n\n\n\n
Skills<\/h3>\n\n\n\n
\n
Employment<\/h3>\n\n\n\n
Projects With KPIs and Metrics<\/h3>\n\n\n\n
Awards and Recognitions<\/h3>\n\n\n\n
Digital Marketing Resume Examples<\/h2>\n\n\n\n
Entry-Level Digital Marketing Resume<\/h3>\n\n\n\n
![\"Digital](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/entry-level-digital-marketing-resume-1.png\")
Source: Resume Worded<\/a><\/figcaption><\/figure>\n\n\n\n![\"Digital](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/entry-level-digital-marketing-resume-2.png\")
Senior-Level Digital Marketing Resume<\/h3>\n\n\n\n
![\"Digital](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/senior-level-digital-marketing-resume.png\")
![\"Digital](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/senior-level-digital-marketing-resume-2.png\")
Other Digital Marketing Resume Examples We Love<\/h3>\n\n\n\n
![\"Digital](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/other-digital-marketing-rresume-templates-1.png\")
![\"Digital](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/senior-level-digital-marketing-resume-3.png\")
![\"Digital](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/entry-level-digital-marketing-resume-4.png\")
Tips for Creating an Awesome Digital Marketing Resume<\/h2>\n\n\n\n
How To Stand Out<\/h3>\n\n\n\n
Follow a Reverse-Chronological Format.<\/h4>\n\n\n\n
Add a Compelling Summary<\/h4>\n\n\n\n
Use the STAR Method<\/h4>\n\n\n\n
Include Specific Projects<\/h4>\n\n\n\n
List Any Certifications<\/h4>\n\n\n\n
What To Avoid<\/h3>\n\n\n\n
Overdesigning<\/h4>\n\n\n\n
Rating Your Skills<\/h4>\n\n\n\n
Listing Irrelevant Jobs or Experience<\/h4>\n\n\n\n
![\"\"](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/tips-for-creating-an-awesome-digital-marketing-resume.png\")
Leaving Big Gaps Without an Explanation<\/h4>\n\n\n\n
Overstating or Misrepresenting Skills<\/h4>\n\n\n\n
Where To Find Digital Marketing Resume Templates<\/h2>\n\n\n\n
![\"\"](\"https:\/\/www.springboard.com\/blog\/wp-content\/uploads\/2022\/06\/where-to-find-digital-marketing-resume-templates.png\")