8-weeks | 100% online | 1-on-1 mentorship

Social Media Marketing Certificate

Learn to target, create and measure effective social media campaigns. Enrollment opens May 31, 2022.

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Learn on your schedule with guidance from your mentor
This part-time social media marketing certificate provides students hands-on experience creating, implementing and measuring social media marketing campaigns. Graduate in just 8-weeks with a professional certification.
Flexible schedule
The 100% online curriculum allows you to learn when it suits your work and personal life.
Hands-on experience
Use your own real-world marketing scenarios in hands-on projects using current industry tools.
1-on-1 mentorship
Ask the questions important to you, whether curriculum, project, or career-specific.
Why social media marketing matters
The social media landscape is constantly evolving. With more than 3.9 billion active social media users around the world (Statista), brands need to know how to capture the attention of audiences with innovative social campaigns.
Industry impact
Instagram expertise was the fastest growing marketing skill in 2021 (LinkedIn)
81% of shoppers use social media to discover brands and products (Hootsuite, 2021)
Social media ad spend is expected to reach a total of $230 billion in 2022 (Statista)
What’s coming up
We’re finalizing the learning experience with social media marketing experts, industry mentors, and technologists. Register for the waitlist to stay up-to-date with course announcements.

More information below:

Enrollments open May 31, 2022. There will be no prerequisites to enroll in this course.
The first cohort will commence July 11,2022. Cohorts will begin on a monthly basis with a limited number of spots available.
Each course will run for 8-weeks with an extensive curated curriculum you can work on when it suits your schedule.
In addition to your mentor, you'll have access to teaching assistants, guest speakers and your fellow classmates.
A mentor dedicated to your learning
Mentor-led learning means you’re in control of your education. Having a real person invested in your success, providing consistent feedback, has helped more than 10,000 Springboard students achieve their goals.

How it works:

You’ll be matched with a mentor based on your schedule availability and course goals
Mentors are current digital marketing professionals working across multiple industries
Meet for weekly live calls and connect via email between meetings
You set the agenda, whether that's answering curriculum questions, walking through industry tools, getting project feedback and more.

Your support network

We understand online learning while balancing work and personal commitments can be challenging. That’s why the Springboard community and your mentor will keep you supported, motivated, and accountable.

Student advisor

Your coordinator and cheerleader that will check-in with you throughout the course

Teaching assistants

Available on Slack to answer questions about the curriculum

Fellow classmates

You’ll be part of a monthly cohort of students you can connect with via Slack and during events

Live office hours

Weekly meetings featuring live learning topics, curriculum Q&A, project feedback and networking

I felt really supported by my mentor and all the TAs. Everybody is super knowledgeable, and I could ask them a question any time through the chat system.

Julia Ayres

Software Engineering Graduate

You get so much hands-on experience with different people. I had people there to help guide me and point me in the right direction.

Dylan Wood

Cybersecurity Graduate

My mentor was amazing. She gave me the opportunity to work on my own, and when I had a problem, I could reach out to her and she was ready to help.

Sarah Ganihar

Data Analytics Graduate

Who is this social media marketing certificate for?

This Professional Social Media Marketing Certificate has no prerequisites with cohorts beginning on a monthly basis. There are a limited number of openings per cohort to ensure mentors can provide focused support.

Professional backgrounds:

Early-career and established marketers looking to shift into a social media marketing role or complement their existing marketing skillset
Consultants and freelancers seeking to build their brand or expand their service offerings
Entrepreneurs, executives and professionals in adjacent fields wanting to understand and take advantage of the opportunities available in social
Want to learn more about the Springboard experience?

Since 2016, more than 10,000 students have enrolled in Springboard courses.

Read some of their stories

More questions about the program?

Email Kyle, our Admissions Manager, who will help you think through the decision.